Thread: What is Reverse SEO?

Reverse SEO is the process of removing (technically de-ranking) websites other than your own from the first pages of Google.Reverse SEO has become one of the most effective strategies for minimizing the impact of bad publicity within the search engines’ organic listings. It is an online reputation management (ORM) tool of SEO consultants who manage Online Reputation Management. Too often, companies become targets for negative press online.

Thanks guys information was very descriptive and valuable too.I guess SEO market is booming with different techniques continuously and is a great field to study.Reverse SEO has given a new definition to SEO professionals.Now, the area to concentrate has increased

i completely agree with inflexi. You can rank up your site by decreasing rank of your competitor with the help of spam in competitors site. you can say it as black hat technique.

reverse search engine optimization (reverse seo), reverse search engine optimisation (the act of rendering a search engine's results optimal by decreasing the rank of potentially negative results or bad press) "the simultaneous optimization of intended results while decreasing or eliminating unintended results"; "in an optimization problem we seek values of the variables that lead to an optimal value of the function that is to be optimized"; "to demote the optimization and diversification of a search engine result."

Great information shared thanks!

Reverse SEO is the process of removing (technically de-ranking) websites other than your own from the first pages of Google.

The steps to perform reverse SEO are given below.

Identify the bad reputation with regards to the brand / business keyword

Analyze the competitive edge of that bad reputation site – backlinks, on site structure, social media authority, etc…

Build on the keyword using off-site SEO on websites and other web properties you don’t owBuild on the SEO of websites and web properties that you own

Interlink those properties

Get the backlinks of that bad reputation page and point them to your properties

Repeat until desired effect is achieved

Reverse SEO is the technique that helps to improve the ranking of sites owned and reduced competition ranking.To do this you have to do lots of spam sites in the competition with a bunch of links to other Google believes this sites.So site is trying to get the job of spamming huge and so the site gets grief disappear from search engines altogether.

Reverse SEO means If we want to down any site the we use this SEO activity.

Reverse SEO is a process of geting ranking those keywords which was de ranked due to negative publicity or some complaint of certain website from consumers, such complaints will lead to de rank your website keywords and to bring your website back and remove that negative complaint you have to do reverse SEO for your website. Their are many brands which have effected their website ranking on search engine due to some complaint from consumers this process is known as reverse SEO.

Opposite SEO is the strategy that allows to increase own website's position and reduce the opponent's position.To do this one has to do large new spamming of the opponent's website with lot of backlinks to other websites.So The search engines believes that this website is trying get rated by large new spamming and so the website gets charge and fade away from the google completely.

I am totally agree with this answer

Originally Posted by royking

Reverse SEO can be used to suppress negative publicity that targets your company in Google, Yahoo, and Bing. By pushing bad press onto the second, third, and fourth pages of Google, those pages will be prevented from gaining traction or attention. It’s important to note the potentially devastating effects of negative press and how reverse SEO can help you manage your company’s Online Reputation Management.

Reverse seo is the way of stability of our keyword which are under google dance means your keyword are not stable and up/down rank then will do reverse seo for stability.

This article is very interesting and very informative, a lot of people including myself can learn from this , great work!!! hi five for this