Thread: What is SEM?

SEO, Search Engine Optimization, has the main purpose to promote sites on the TOP10 of SERP (search engines result page) to attract visitors for the its keywords. SEM, Search Engine Optimization, has the same purpose but adding the use of advertisement like PPC (Pay Per Click). PPC is usually more expansive than SEO, but if your site is not in TOP10 this is the only alternative to find customers and in the meanwhile you should organize the SEO of your site so to save money in the future.

Search engine marketing, (SEM), is a form of Internet marketing that seeks to promote websites by increasing their visibility in search engine result. Search engine marketing makes it easy to target potential prospects while they are actively engaged, looking for your products and services.

Search engine marketing is the process of gaining traffic from or visibility on search engines. SEM is an umbrella term that covers two broad areas:
· Gaining traffic through free SEO efforts
· Gaining traffic through paid search advertising

Search engine marketing, (SEM), is a form of Internet marketing that seeks to promote websites by increasing their visibility in search engine result pages (SERPs) through the use of paid placement, contextual advertising, and paid inclusion.

Search engine marketing, (SEM), is a form of Internet marketing that seeks to promote websites by increasing their visibility in search engine result pages (SERPs) through the use of paid placement, contextual advertising, and paid inclusion.