1. AdWords Bidding Tool/Traffic Estimator
https://adwords.google.com/select/Tr...timatorSandbox
This is probably the most useful tool out there. The only drawback is that you must have an AdWords account to get access to the information. I would suggest getting AdWords
anyway, since it gives you a good idea of what publishers go through and what options they have when creating ads.
This bidding tool is THE resource for figuring out what keywords result in the highest paying AdSense ads. It's quite possible that all those pages and blogs that list the Top
X-number of highest paying AdSense keywords use the bidding information found through AdWords or Overture. As a site/blog owner, its important to know what words you might want
to emphasize in your content.
The traffic estimator will take a set of keywords and tell you the estimated average CPC based on current publisher bidding statistics. Knowing that the estimated CPC of my
keywords can pull ads paying between $3 and $8 on average, I know that I am in a very good position to make money from my AdSense advertising. Although these CPCs are average
values, and I'm sure Google will only show those ads on very well-performing sites, it at least lets me know what I have to look forward to when I start bringing in a larger
amount of traffic.
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2. Overture Bidding Tool (Note : The requested object is INFECTED with the following viruses: Trojan-Downloader.HTML.Agent.ij)
http://www.pixelfast.com/overture/
This tool gives you both suggested keywords AND sample bid amounts given a target word. Although Overture is NOT the same as AdSense, the keywords are almost the same as those
suggested when signing up for an AdSense account. In addition, I've found that the bids listed are pretty darn close to those offered by AdWords publishers. Using this tool, it
would be trivial to build a list of high-paying keywords that you would want to make sure you use in your content.
If you ensure that mostly high-paying ads are displayed on your site, you will be getting the most out of your ad space. Think about it-- a user isn’t going to know how much
each ad is worth before they click it. They are likely to click on almost any ad that appeals to them. Why not make sure that those ads will pay the most money? Using the
Overture bidding tool to get other suggested keywords is also useful-- however, be careful not to saturate your page content with a bunch of keywords. This can make your
site/blog look tacky. A few here and there should be enough for the AdSense spider to throw up high-paying ads. Combined with the Blacklist, this is an excellent tool to use as
an alternative to the AdWords Bidding Tool.
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3. Word Tracker
http://www.wordtracker.com/
I know some people who swear by this tool. Although you have to sign up to get unlimited access to the service, the trial will probably give provide enough useful information
for you to enhance your AdSense experience. Word Tracker pretty much tells you how often people search for a specific keyword. It can also estimate how many competing sites use
those keywords. This is probably the best tool to use before deciding what content to include on your page. If there are a lot of competitors, it may be better to target one of
the less-searched-for words. Chances are, you will be able to get indexed higher in a search engine for those terms as opposed to going head-to-head with the competition for the
popular words.
Obviously, this can drive traffic to your site. Users are more likely to visit matches that show up within the first 2 or 3 pages of a Google search than they are to visit
matches on page 87. Why not opt for being indexed in the first 1-50 matches? Sure, you will get less searches overall, but you will be much more visible.
According to their website:
"Wordtracker helps website owners and search engine marketers identify keywords and phrases that are relevant to their or their client's business and most likely to be used as
queries by search engine visitors."
This tool is can be used for things other than AdSense. However, it just so happens that popular search keywords are also popular AdSense keywords. Go figure.
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4. Competitive Ads Filter
https://www.google.com/adsense/filter-online
Now we're getting to the heavy hitters. This tool is actually part of the Adsense setup manager, so you have to already have an AdSense account to use it. You can use the ad
filter to block specific ads from appearing on your pages. Simply give the filter a list of URLs and they are effectively prevented from displaying on your site/blog. This can
be useful for a few reasons:
1- You can prevent competition form advertising on your site. This could directly benefit from you by helping to ensure that people stay on your site and not jump on the first
ad offering the same thing your site does. Due to the targeted-advertisement nature of AdSense, if you have a service site there is a good chance that your competition will have
ads showing up on your site all the time. For example, all the ads that show up on my site (free personals, etc) are for other sites offering dating and personals and
matchmaking, etc. For some people this is bad-- but for others it can be a good thing.
2- You can prevent irrelevant ads from being displayed. I mentioned this in a previous blog post-- there are some cases where you want to get rid of ads that don't really
correlate well with your site content. Remember, AdSense is just a software system-- it tries to determine what ads to serve up based on some site content. There is a chance
that it can guess wrong. And when that happens, you can use the filter to help correct things. Have a site about dogs being cooler than cats but AdSense shows a bunch of ads
about pro-cat books? Just chug the bogus cat sites into the filter and you'll be all set.
3- You can block publishers that have low-paying ads. This is helpful in making sure you get the best value for your space. Using the Blacklist tool to get a list of low-paying
publishers and plugging their domains into your competitive ads filter can quite possibly earn you more money in the long run.
These are all good uses for the filter, however, there is a drawback to using this tool-- if you are trying to filter entire groups of content by using the filter, you will only
see temporary results. As more sites pop up, you will likely have to keep updating the filter. This is why this tool is best suited for blocking sites that are in direct
competition with yours.
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5. Adsense Notifier (firefox)
http://code.mincus.com/3/adsense-notifier/
This is an invaluable too for OC people who check adsense stats every 5 minutes. Checking adsense habitually is a painful process—its like watching grass grow. But this handy
little extension makes it less of a headache. The Notifier can sit in the bottom of your browser window and displays whatever stats you want-- total clicks, daily earnings,
impressions, CTR, etc. Wondering if you made any more money yet? You can find out with a quick glance. It’s highly configurable and can save you bunch of time.
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6. Adsense Preview Tool (explorer)
https://www.google.com/support/adsen...0005&topic=160
This tool is very similar to the Sandbox. The difference is that you can generate a preview of what ads may be displayed on a page much easier. Rather than visiting a website,
you can bring up a pop-up window full of ad samples by right clicking and selecting the preview tool from the pop-up window.
The upside: It's easy to access and gives good information (see Tool #7)
The downside: It's for Internet Explorer
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7. AdSense Sandbox
http://www.digitalpoint.com/tools/adsense-sandbox/
http://www.labnol.org/google-adsense-sandbox/
"This is a handy little utility if you would like to see what sort of Google AdSense ads are based on content or keywords. "
This tool lets you see LOTS of ads that Adsense may be displaying on a site. Why is this good? Simply put, you can look at ads that show up for your competitor's site. And why
is THAT good? You can use it to help out your own ad campaign.
For example, I know Plenty of Fish (the free dating site with the ugly site design) makes a TON of money from ads. Since my site, UpHook, is in the same general category, I can
look at what ads are showing up for them and see if those same sites show up on mine. If not, then I know I'm not really competing against them; and I also know that their ads
are probably worth more per-click than my ads. In addition, this also gives me a list of what websites I may be competing against. And keeping an eye on one's competition is a
smart move.
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8. Blacklist
http://www.adsblacklist.com/
The Blacklist basically gives you a list of AdWord publishers that have very low payouts. It is a fact that ad space is valuable-- I would rather fill my ad space with 3
publishers offering $0.50 per click than 3 publishers offering 1 or 2 cents. By providing a list of provider domains to avoid, you can filter your ads and have a greater chance
of having high-paying publisher ads displayed on your site. According its website, Blacklist works by:
"...providing you with list of most commonly filtered websites whose webmasters use AdWords to attract visitors for low price click so they can convert it to high price click on
their own MFA (Made for AdSense) site(s). In order to STOP these type of actions going on your sites, all you need to do is to paste our specially generated list to your AdSense
Setup -> Competitive Ad Filter list. Your revenue should substantially increase."
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9. Contextual Ads Preview/Comparison Tool
http://googleadspreview.blogspot.com/
This tool is helpful in comparing AdSense ads to those of other advertisement vendors (Chitika, Yahoo). You also have the ability to customize the colors and view what ads a
certain URL would be likely to display. It's a pretty solid tool when planning what type of advertisements you want to put on your page (especially if you are trying to decide
which vendor to sign up with).
Free Adsense Tools
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