Thread: How to start with Google Adwords?

Hi Friends,
Kindly share your view about Google Adwords...
Issues may be:
1) Pros and cons
2) Most important thing of it
3) How and from where to start
4) How to deal with bid

Thanks in advance..

Kindly share your view about Google Adwords...
Issues may be:
1) Pros and cons
Pros:
Worldwide recognition with Google: Perhaps all of us know that Google is the leading search engine where people come to get their queries answered or check out products and services that they intend to use in the future. Using Google AdWords will give you the chance to be seen on SERPs (search engine results pages) for Google search queries.

Cons:
Everything isn’t perfect when it comes to using Google AdWords.
Click fraud: A major problem with Google AdWords is click fraud, where fraudulent websites are setup and use software "hitbots" or employ low-wage employees from other countries to clicks on ads, and then collect the commission from these pay-per-click programs. So, click fraud hurts advertisers and deplete their pay-per-click account, thus leaving them with little or nothing to show for the expenditure incurred
2) Most important thing of it
-Remember that the most important thing in Google Adwords campaign is Quality Score.

3) How and from where to start
-ask the expert on how to do it... and how to bid wisely

Pros and cons are arguments for or against a particular issue. Pros are arguments which aim to promote the issue, while cons suggest points against it. The term has been in use since the 16th century and is a shortening of a Latin phrase, pro et contra, which means “for and against.” Considering the pros and cons of an issue is a very useful way to weigh the issue thoughtfully and reach an informed decision.

Google Adwords can be a great way to position your brand effectively, capture new and returning clients, and advertise without large up-front costs. John is spending over $500/month on Google Adwords and here is how you can get started.

Please check out below link, its from a previous link regarding the same topic
Keyword analysis confused by google trends and google adwords..

Google adwords performance depends on following points.
1. Landing page quality
2. Daily budget
3. Ads relevancy with keywords and Landing page
4. Tricks to create effective ad groups and campaigns

thanks for this good news for PPC services.

Thanks for sharing this info with us and hopping more from you.

learn it from google adwords program

I think the best advice is to run several campaigns targeted to slightly different groups of countries, then compare the results and pare down your targeted audience based on top time on site / click rates.

If you have good service and enough sources then you will get only benefits by PPC. Good traffic should be converting in your business as you show off yourself best in the industry

If you don't have good enough organic positioning, it's really your only choice (except maybe Bing's ppc)

I have the budget but don't know how to run my adwords campaign. Is there any guide available on google adwords?

Originally Posted by SEO_Learner

I have the budget but don't know how to run my adwords campaign. Is there any guide available on google adwords?

you should hire a good Adword analyst to maintain your campaign and they will give best result.

You can try to learn from google program.
It will show you all things you need.