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Articles: If your business is highly affected by changes in laws or the latest research, and if it is necessary for your clients (customers, patients, etc.) to obtain the most up-to-date information quickly, then posting articles on your site is an excellent choice. Attorney and insurance company websites, for example, often contain articles for this very reason.
Articles: If your business is highly affected by changes in laws or the latest research, and if it is necessary for your clients.Blogs: If your goals include better visibility on Search Engines, an increase in your stature as a thought leader in your field, and building a relationship with readers, you’re better off blogging.
Articles are generally approximately 1500 words and contain explanations, analysis and/or visuals (screen captures, illustrations, etc.) Articles are evaluated on the value of the content to the community as well as on accuracy.
Blogs are tips, general information, or otherwise brief information regarding the use and implementation of Symantec products. Blogs are generally between 100 and 500 words and are submitted to the site via the blogs area in the Symantec Connect community. Tips must relate to Symantec products. Blogs entries must be of interest to the Symantec Connect community